Personal Care Packaging

Regardless of if you have a mass market or high-end product, the success of personal care and beauty products begins with packaging. The package you choose for your personal care and beauty products can convey anything from value to luxury, appeal to generations from millennials to baby boomers, meet a culturally specific need, or even solve an age-old problem. Personal care packaging is the key to building your brand for your exact audience. Look no further than MRP Solutions to help your package appeal to the right consumers.

Personal Care Packaging Trends

Convenient, frustration-free packaging for the fast and fickle consumer culture:

• Packaging must meet the demands of consumers who are increasingly fickle and time-constrained. It is essential that personal care packaging is convenient to use and easy to open.

Ease of use packaging for aging population:

• Personal care packaging that is easy to grip, hold, open and close is the essential for older adults who have issues with dexterity and strength. 

Raising awareness:

• Consumers are not only becoming increasingly aware of and concerned about ingredients in the products they use, choosing vegan/organic/ natural, etc., they expect the same sustainability from packaging. Recycled and recyclable materials influence purchase decisions for many consumers. MRP packaging is recyclable and can be made with post consumer recycled material options.

Within this market, you will most commonly find the following closures on personal care and beauty packages:

• Continuous Thread (CT)
• Disc Tops
• Dispensing Closures
• Domed Closures
• Jars, Vials, Fitments
• Snip-Tip
• Twist Open

Browse our personal care packaging products below. Don’t see what you’re looking for? Contact the packaging experts at MRP Solutions today to help customize your product.